Unknown's avatar

About schinchana

Marketing professor.

University of Akron LIFE Faculty Engagement Award

Faculty Engagement Award
The Faculty Engagement Award is presented annually to an outstanding faculty member who has gone out of their way to engage students inside and outside the classroom to create an enhanced learning environment. This award highlights a faculty member who has gone above and beyond the normal student-teacher interaction and has thus shown a personal interest in the growth of their students’ lives.

This year I was nominated and won the Faculty Engagement Award. Considering that there are many other outstanding faculty who have gone out of their way to help students at the University of Akron, I am very honored to receive this award.

2020 University of Akron MAC Women's History Month Honoree

I am very honored to represent the University of Akron for MAC Women’s History Month. Throughout the month of March, the universities in the Mid-American Conference (MAC) present female leaders across campuses and feature them on social media as well as the conference website. Thank you, the University of Akron, for this recognition. I feel privileged to be part of this prestigious university.

For more information, see this LINK.

https://admin.gozips.com/news/2020/3/20/general-womens-history-month-meet-akrons-dr-sydney-chinchanachokchai.aspx?fbclid=IwAR1P4umD6LWoTw-B5arbmwbNBhUuTAxiD3-3UEoyL03_HfUgoMGO5HPo1qQ

IMC Spring 2020 Client Visit

This semester the IMC (Integrated Marketing Communications) students are working with the Cummings Center for the History of Psychology (CCHP) at the University of Akron to create a promotional campaign for them. The client gave them a tour of the museum, the Institute for Human Science and Culture, and the Archives on Wednesday. It was fascinating to see that we have the national museum of psychology here in Akron.

I am excited to see what promotional plan the students will come up with to promote the CCHP.

IMG_3678

IMG_3679

Adapted Digital Media Summit

On October 1, 2019, I attended the Adapted Digital Media Summit organized by JMC brands. The conference, which is about digital and social media marketing, took place in Cleveland, OH. This was the first year of the conference. The organizer, JMC Brands, did a good job inviting speakers who are successful social media strategists, digital marketers, entrepreneurs, etc from around the country to share their experience as well as talk about digital and social media marketing.

IMG_2224

They also invited people from Cleveland sports teams (the Cavs and the Browns) to talk about their digital marketing strategies to keep customers and fans engaged in the team and the players.

IMG_2222

It was a great opportunity for us in academia to attend the professional conference in order to update our knowledge on what is going on in the real world. We learned a lot from the speakers and can share those experiences/stories with our students. Thank you, JMC Brands, for inviting us to attend the conference. We hope to go back next year.

IMG_2221

Sydney